Information, communication and cooperation as part of the German Adaptation Strategy

laptop in the clouds

In the summer of 2011, the Federal Government agreed upon the German Adaptation Action Plan (APA) for implementing the German Strategy for Adaptation to Climate Change (DAS). The first pillar of this action plan highlights the delivery of expertise, provision of information and empowering of target groups as important responsibilities of the Federal Government. With this in mind, it was envisaged that the website anpassung.net of the UBA initiative "KomPass – Climate Impacts and Adaptation in Germany" would need to be developed into a national information, communication and cooperation system.

As part of the project, the KomPass website was integrated into the newly established umweltbundesamt.de site. This was then comprehensively evaluated by means of an online survey aimed at users of the web portal. Subsequently, the structure and content of anpassung.net was systematically reworked and substantially expanded in order to create a powerful communication tool for climate change adaptation. To this end, infographics and films were produced to accompany the textual information provided. Finally, the new website was actively advertised. Furthermore, adelphi’s assignments included the editorial supervision of the KomPass newsletter. The newsletter itself was also evaluated and conceptually revised at the beginning of the venture. Additionally, adelphi regularly researched content for the newsletter, packaged these as teasers and produced articles on topics central to the initiative.

At the same time, at the European level, the website "Climate-ADAPT" was developed into a portal for integrating adaptation expertise. During the course of this project, adelphi provided content for German section of the European website and defined areas of overlap with anpassung.net.

Besides these communication responsibilities, adelphi analysed the relational networks that "KomPass – Climate Impacts and Adaptation in Germany" has established as well as the organisational landscape in Germany on the issue of climate change adaptation, and advised KomPass on its networking performance accordingly.

Publications of this project